constitutional marketing & target groups, business & economy, digitalization & media
Make your customers famous?
Jens Lönneker
We live in a digital age and suddenly more and more people want to become famous. Coincidence or correlation? In studies by rheingold salon, the number of respondents who want to become famous has risen in the younger age groups from 10% to over 30% in recent years. A deeper analysis reveals exciting background information from the field of digitization.
