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Clubhouse: What's the Hype About?

podcast, culture & society, digitalization & media

Clubhouse: What's the Hype About?

lönneker & imdahl rheingold salon

Clubhouse is becoming a must-have overnight, but what's the deal with the Cluhouse hype? A new chance to become famous? More and more people want that - 30% of Gen Z alone want it - 10 years ago it was just 14% in the youth group at the time.

In theory, the new app has long-term potential due to its exclusivity and life character - but in practice there is also the risk that it will ruin our hearing. Because (still?) it is the "fragmentation of the context" that shapes the hearing constitution. Many only stay in a (Clubhouse) room for a few minutes before moving on to the next small talk. (Too) many moderators on stage allow repeating statements - "I haven't heard everything, but I have a question." A deepening rarely occurs - symbolically, life hacks are served in bite-sized pieces that are easy to listen to. The "democratization of significance" is just as psychologically significant: in a room with Gerhart Schröder, it puts you on the same level.

Dr. Martin Andree and Ines Imdahl have taken a close look at the new iPhone app in the new episode of TieferSchnellerWeiter.

Curious? You can find the new episode on Apple Podcast and on Acast.

And what is your opinion on the Clubhouse hype? Discuss with us on LinkedIn.

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